How to choose a logo colour that will print (or, should I use a spot colour?)

​There are a lot of articles out there that talk about the psychology of colours and the cultural significance of different colours. Colours do have cultural significance that each society places on them, that gives additional meaning to some colours based on context. Yellow can mean happiness in one context, and cowardice in another. Red can… Read More How to choose a logo colour that will print (or, should I use a spot colour?)

21 Creative Business Cards From 2015

I’m constantly looking at business cards for design ideas and material ideas. Here are a few I’ve dome across lately. ^ From Letterpress Manufaktur Hamburg ^ From Carosello Lab ^ Titty Twister…Yeah I know, I just like the colours. I really have no idea who this card represents. ^ From Metric Integra ^ From Peter… Read More 21 Creative Business Cards From 2015

40 Christmas Card Design Ideas for 2015

It’s coming up to that time of year again! People are starting to think about Christmas cards. I’ve scoured the web and put together a collection of designs that I liked, to help give some people inspiration when designing their own Christmas cards. I’ve included a few from my own library, if you want to… Read More 40 Christmas Card Design Ideas for 2015

5 tricks to double the effectiveness of loyalty cards

Loyalty Card Point System

Loyalty cards are a common marketing tool used by all kinds of retailers. I’ve seen them in coffee shops, cafe’s and hairdressers. But I’ve never seen them used right. Seems a funny thing to say, I mean, how can you use them wrong. You pick a number, say 8, or 10, put that many icons… Read More 5 tricks to double the effectiveness of loyalty cards

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